Spam filters, full inboxes and the resulting declining read rates may have caused you to move away from email marketing. But email marketing still has its place in the marketing mix and is used by many top marketers.
As this infographic from Eloqa shows, many marketing are using email marketing campaigns for lead generation, brand building, driving sales and strengthening thought leadership. Given the increase in the average sales cycle, email plays an important role in lead nurturing.
Email marketing doesn’t have to be complicated or time consuming. Talk to us about how we can help.Learn More